摘要
网络营销是一门以实践为导向的电子商务专业的核心专业课程。在其教学实践中,教师应注重使用现代信息技术,不断探索和利用行之有效的教学方法,提高教学水平和实训能力,达到最优教学效果。对网络营销教学中多媒体教学方法的具体应用进行探讨。
Network marketing a practice oriented e-commerce professional. in the practice of teaching, teachers should pay attention to the use of modern information technology, continue to explore the effective use of teaching methods, and constantly improve the level of teaching and training ability, achieve the best teaching effect. Explore specific application the multimedia teaching method in the teaching of network marketing.
出处
《中国教育技术装备》
2013年第21期114-115,共2页
China Educational Technology & Equipment
关键词
高职
网络营销
多媒体教学
higher vocational college
network marketing
media instruction