花山文化产业化发展构想

The Development Strategy of Huashan Cultural Industry

产业化是文化发展的一种趋势,是保护民族文化以防止文化同质化的一种有效途径。花山文化是以花山崖壁画为物质载体,包括神秘的崖壁画、明丽的明江、浓厚的民族风情等为一体而形成的花山文化圈。通过对花山文化的稀缺性、脆弱性和独特性的分析,提出花山文化产业化发展的构想——花山文化文艺化、商品化、节日化;从而带动地区经济的发展,提升民族文化的竞争力,也促进花山文化的传承与保护。

Cultural industry is a trend of economic development, is an effective way of the protection of national culture to prevent the cultural homogeneity. Huashan culture is to take the anti-seeping painting of HuaShan as the ma- terial carrier, including murals, and the mystery of the Mingjiang, rich ethnic customs and the formation of as one of the cultural circle of huashan. According to the analysis of scarcity of Huashan culture and vulnerability and specificity, put forward the conception of the Huashan Cultural Industry Development -- Huashan culture art, commercialization, festival; so as to drive the development of the regional economy, enhance the competitiveness of national culture, but al- so promote the Huashan Cultural Inheritance and protection.