新闻事件网络流行语对和谐社会建设的启示——基于社会心理学视角

Hints from news event based network catchwords to the building of a harmonious society——From the perspective of social psychology

分析了新闻事件网络流行语的产生,指出该类流行语所依托的新闻事件往往是时政类、民生类新闻,因其新鲜性及与网民生活接近性而引起网民广泛关注;该类网络流行语通过模因循环体系在语言变异过程中从网上传播到网下,成为社会流行语。它一方面彰显了网民追求个性、参与社会的积极意识,另一方面也传达了网民对某些社会现象的愤慨及对正义的诉求;并就新闻事件网络流行语对和谐社会建设的启示作出探讨。

News Event-Based Network Catchwords are the net popular words that come from news events.The news is generally based on politics or people＇s livelihood,which are likely to draw the net-users＇ attention.The catchwords,through Meme Circulation System,have been part of social catchwords in the process of language variation propagated from online to offline.On one hand,these catchwords reflect people＇s pursuit of individualization;on the other hand,they also convey people＇s indignation and demands of justice.Facing these psychological demands of net-users,we must continue to enhance the credibility of the government,give full play to the guiding role of media and adhere to the scientific concept of development to optimize the citizens＇ social cognition,aiming to achieve the great goal of building a harmonious society.