旅游酒店管理专业校企合作的动力机制研究——以广州高星级酒店为例

Study on dynamic mechanism of cooperation between college and enterprises in tourism and hotel management ——Take the highstar hotels in Guangzhou as an example

文章在借鉴国内外相关研究成果的基础上,通过问卷调查,统计及分析,初步了解广州市设有旅游酒店管理专业的民办院校与星级酒店的合作状况,进而分析了校企合作的环境和动力因素,对所面临的问题进行分析并提出了解决的方案,最后构建了民办高校旅游酒店管理专业与星级酒店合作的动力机制模型,以期为旅游酒店管理专业校企合作的顺利开展提供一定的参考。

The article is written on the base of achievements of domestic and foreign researches as well as by conducting questionnaire surveys not only in high-star hotels, but alsoin school with major of tourism and hotel management.By statistical processing and analyzing to the questionnaires,the article explores the collaboration of starred hotels and schools in Guangzhou with majors related to tourism management, analyzes the environment factors and impulses of such collaboration and problems it faced, and then puts forward solutions to the diffficulties.Finally,it establishes a model for motivation system.In order to provide certain reference for smooth cooperation of schools and enterprises.