大豆压榨行业关键成功因素研究

Research on Key Success Factors of Soybean Crushing Industry:Method and Empirical Study

通过梳理大豆压榨行业的行业特征,用系统分析方法、德菲尔法、评价矩阵法等方法得出大豆压榨行业的关键成功因素:运营体制与机制,大豆市场预测与点价能力,内部管理与控制能力,资本运营与财务能力,大豆油营销能力;其他的重要因素是:质量管理能力,豆粕营销能力,售后服务能力,技术和产品的创新能力。

Through the combing soybean crushing industry characteristics, using system analysis method, DE phil method, evaluation matrix method , the key success factors of the soybean crushing industry is gotten. The key success factors include operation system and mechanism, the soybean market forecast and point price ability, internal management and control ability, capital operation and financial capacity, soybean oil marketing ability. Other important factors are quality management ability, soybean meal marketing ability, after-sales service capacity, and technology and product innovation capability.