利基营销在提升图书馆服务中的推进应用

Niche Marketing Applied in Improve Library Service in Advance

本文引进市场营销中的利基营销理念,来推动目前图书馆服务的低迷状态,从市场营销的角度改进图书馆的服务。

This article introduce the marketing of niche marketing idea, promote the current downturn, from the Angle of marketing, improve library services.