中国体育产业结构的调整与优化——2012年首届世界华人体育管理协会暨第八届亚洲体育管理协会科学大会综述

The Adjustment and Optimizing of the Structure of China's Sports Industry

我国体育产业结构的不合理始终困扰着体育产业的可持续发展,以2012年首届世界华人体育管理协会暨第8届亚洲体育管理协会科学大会论文交流为例,对我国体育产业结构的研究进行综述。结果发现:我国体育产业结构的内涵存在争议;与发达国家相比,我国体育产业结构极不合理,主体产业没有发挥主导作用;体育用品业产值虽居我国体育产业榜首,但处于低端加工制造环节,经济效益低。我国体育产业结构可从政府和市场的博弈、产业结构政策的安排、加强全民健身公共服务体系建设、促进区域集群优势四个方面进行优化。

The unreasonable derelpment of the structure of China＇ s sports indastry confines the sustainable development of China＇ s sports indastry. Taking the academic exchange of the scientific thesis conference of Asian Association for Sports Management as example, the paper summarizes the research of the structure of China＇s sports industry. We finds the connotation of China＇ s sports industry structure still has controrersy. Comparing with developed countries, China＇ s sports industry structure is so unreasonable and the main industries didn＇ t play a dominant role. Although sports goods industry production value is on the top of the China＇ s sports industry, it is in the low -end manufacturing process. Its Economic benefit is low. China＇ s sports industry structure can be optimized in four aspects, including the game between government and market, the plan of industry structure＇ s policy, strengthening the construction of public service system of fitness for all, oromotin~ regional advantage.