北京花卉全产业链服务创新发展现状与对策——以北京国际鲜花港为例

Development Status and Strategy of Whole Industry Chain Service Innovation of Flower Industry in Beijing ——A Case Study in Beijing International Flower Port

从生产、流通、花事活动等方面概述了北京市花卉产业发展现状和存在的问题,从技术、形式、组织和流通方面分析了北京市花卉产业的创新服务,并以北京国际鲜花港为例,构建花卉产业全产业链的服务创新环节,在此基础上提出加快北京市花卉产业创新服务对策。

This paper overviewed the development status quo and problems of flower industry in Beijing from three aspects of production, circulation and flower activity. Then it analyzed the service innovation of flower industry in Beijing including technology, form, organization and circulation. Moreover, as shown in the case study of the international flower port in Shunyi district, Beijing, the paper built service innovation links based on view of the whole industry chain of flower and finally put forward some feasible for accelerating the service innovation of the industry