摘要
综述了东南亚国家由于消费水平的不同所形成的多样化化妆品市场。巨大的消费市场吸引了世界化妆品巨头在东南亚争相投资和建厂。与此同时,各大品牌纷纷扩大东南亚市场的份额。
Introduced the different cosmetic products in Southeast Asia as a result of the different consumer wealth. The huge markets attract the global giant cosmetic companies to invest and build factories. And the international personal care product giants expand their retail presence in Asia.
出处
《日用化学品科学》
CAS
2013年第8期18-20,27,共4页
Detergent & Cosmetics
关键词
化妆品
个人护理用品
市场
东南亚
cosmetic
personal careproduct
market
Southeast Asia