闽西客家文化旅游的主要问题与对策

Problems in Hakka Cultural Tourism in West Fujian and Their Solutions

闽西客家文化旅游发展获得了前所未有的时代契机。当前闽西客家文化旅游还存在同质宣传,缺乏整合;产品缺乏创意;社区参与不足等主要问题。闽西客家文化旅游可持续发展必须:突出特色,错位发展;大胆研发创意产品;促进社区营造,与客互动。

The development of Hakka cultural tourism in West Fujian has come across a unprecedented opportunity. However, such problems as homogeneous promotion, lack of creativity, insufficient participation of communities still exist in the Hakka cultural tourism in West Fujian. The special features, dislocation development, creative products of the Hakka cultural tourism should be planned and made so as to facilitate the community construction and the interactions with the visitors and finally to gain sustainable development in the Hakka cultural tourism in West Fujian.