摘要
为了提高读者对报纸报道重大体育赛事的兴趣 ,探讨在电视报道重大体育赛事占有重要地位及明显优势的强大压力下 ,报纸如何在竞争中求得生存与发展。新快报实践表明 :要充分发挥报纸的优势 ,不断调整采写角度 ,着重反映读者感兴趣而电视没有顾及到的内容 ,能有效地缩短与电视报道的差距 ,有利于报纸发行量的攀升。
To increase reader's interest to big sports events from newspaper,The paper Probes into how newspapers exist and expand under the pressure of television's advantage and important position.NEW EXPRESS's practice show that making the most of the newspapers works,regulating the angles of report and emphatically reporting news which readers are interesting in but TV don't report,it can narrow the gap between the TV and newspaper,and contribute to the increasing of publish.
出处
《广州体育学院学报》
北大核心
2000年第3期123-126,共4页
Journal of Guangzhou Sport University
关键词
新闻媒体
体育赛事
报道策略
soports
media
television
newspaper
report
tactics