摘要
本文以武汉市黄陂区为对象,分析了黄陂区的都市农业网络营销发展现状及问题,并对都市农业如何通过互联网展开营销推广、提高知名度进行了探讨,主要包括构建宣传平台、做好网站优化、品牌推广策略、促销策略等。
Taking Wuhan Huangpi district as object, analyze in the Huangpi district urban agricultural network marketing development present situation and problems, discussion on how to carry on marketing promotion of urban agriculture to improve visibility through the Internet, mainly including building propaganda platform, website optimization, brand promotion strategy, promotion strategy, etc.
出处
《科教导刊》
2013年第22期253-254,共2页
The Guide Of Science & Education
关键词
网络营销
都市农业
黄陂区
network marketing
urban agriculture
Huangpi district
