浅析响沙湾旅游景区发展中的问题与对策

Analyzing the Problems and Strategies in the Developing Xiang Shawan

沙漠是一种独特的旅游资源,沙漠旅游作为一种新兴的旅游方式,逐渐受到旅游者的青睐。近年来,内蒙古旅游业快速发展,沙漠成为内蒙古旅游资源的重要组成部分。沙漠旅游的新、奇、特不断给游客带来的刺激性、惊险性与挑战性,不仅迎合了现代社会发展的个性化趋势,而且让生活在喧嚣城市里的人们感受大漠静谧,召唤人们对浩瀚沙漠的向往。因此,沙漠旅游资源的进一步开发和保护是很有必要的。内蒙古响沙湾旅游景区经过二十多年的发展已经走向成熟,但是随着景区的发展和人们消费观念的改变,景区发展中也存在着诸多问题。本文通过实际调研,立足响沙湾旅游景区发展,认真分析了新形势下响沙湾旅游景区发展现状和所存在的问题,就如何解决响沙湾旅游景区发展中的问题提出了自己的观点和建议。

Desert is a kind of unique tourism resources; it is favored by a large number of tourists as a fresh way of traveling. In recent years, with the rapid development of tourism in Inner Mongolia, desert tourism has become an important part among them, especially its own new and extraordinary features bring tourists a feeling of thrilling and challenging, which not only caters to personality tendency of modern society, but also makes people who live in the hustle and bustle city feel the quiet of desert, calling their yearnings for a vast area of desert. Therefore, it is necessary for us to further explore and protect desert tourism resources. One of them, Xiang Shawan is gradually becoming a mature scenic spot in the course of twenty years; however, there arise some problems as the developing of scenic spot and the changing of consumption attitudes. With regards to the current situation and existing problems in Xiang Shawan, this thesis is to make a serious analysis of the scenic spot through practical research, and put forwards some suggestions about how best to tackle the problems.