服务型制造网络的服务嵌入机理研究——以波音公司为例

Study on Services Embedded Mechanism of Service-oriented Manufacturing Network——Taking Boeing’s global production network as an example

服务型制造是全球制造业发展的基本趋势,生产性服务成为产品差异和增值的主要源泉,也是制造业非价格竞争力的决定性因素。分析了服务型制造网络中的服务转型阶段,即增值服务阶段、支持服务阶段及独立服务阶段,指出信息服务、物流服务、金融服务,构成了服务型制造网络的基本服务。基于嵌入性理论,从结构性嵌入和关系性嵌入两方面分析服务型制造网络的服务嵌入机理。最后以波音公司全球生产网络为例,说明其服务嵌入具体方式,包括启动客户服务、客户培训服务、售后维修服务、信息技术服务、融资服务等,为我国大型客机服务型制造提供借鉴。

The service - oriented manufacturing is the trend of global manufacturing development, not only production services as product differentiation and value - added main source, but also manufacturing the decisive factor in non - price competitiveness. Service transformation trends in service - oriented manufacturing network is analyzed which includes the stage of value - added services, support services stage and independent stage. The service -oriented manufacturing network includes three basic services, which are information services, logistics services, and financial services. Based on the embedding theory, structural embeddedness and relationships embeddedness is probed. Taking Boeing＇ s global production network as an example, the concrete embedded ways is described, which include start - up customer service, customer training services, maintenance services, IT services, financial services and so on. So it can provide the reference for Chinese large passenger service - oriented manufacturing.