摘要
新闻宣传工作是树立公立医院品牌的重要途径,也是联系医院与社会共建和谐的纽带。作为大型公立医院,中日友好医院充分发挥新闻宣传的服务功能,树立了医院的良好形象,增进了社会对医改的理解和支持,促进了医院各项工作的开展。
Propaganda, is not only an important way to establish a public hospital brand,but also a close link between the hospital and the society. As a large public hospital, the China-Japan Friendship Hospital strengthen the public health information service. It has enhanced the understanding of medical system reform, won support of the masses, and created a good atmosphere for the development of the hospital.
出处
《中国现代药物应用》
2013年第19期243-244,共2页
Chinese Journal of Modern Drug Application
关键词
公立医院
医改
宣传
服务
激励机制
Public hospital
Medical system reform
Propaganda
Service
Incentives