摘要
以投影仪的产品外观造型为例,通过语义差异法研究用户对产品造型风格的感性认知,并对用户感性认知进行因子分析,找出影响用户感性认知的主成分因子.通过口语分析、形态分析法,找出影响投影仪外观造型的权重因子:机身外壳、镜头、散热格栅/孔、辅助线面、红外接收器.研究表明,用户的内隐性感性认知可以通过语义差异方法外显化.
This experimental study investigated how users perceived product form by employing the semantic differential method. Factor analysis was used to identify principal component factor of the users' form perception of projector samples. Morphological analysis and protocol analysis were performed to analyze the sample features and obtain the weight factors of body, objective, air inlet, decorative line or surface and infrared receiver. This experimental study proved that the users product implicit perception can be expressed by semantic differential method.
出处
《东华大学学报(自然科学版)》
CAS
CSCD
北大核心
2013年第4期529-534,共6页
Journal of Donghua University(Natural Science)
基金
中央高校基本科研业务费专项资金资助项目(12D10318)
上海高校青年教师培养计划资助项目(dhu11011)
关键词
工业设计
产品设计
感性工学
语义差异法
投影仪
industrial design
product design
Kansei engineering
semantic differential method
projector