创新与嬗变:高校校园手机报的对比研究——以重庆市为例

Innovation and Change:A Comparative Study of Campus Mobile Phone Newspaper in Chongqing

随着高校信息化水平的提高与手机网络的快速发展,高校校园手机报普及率越来越高,并逐步发展为广大高校学生思想教育的全新平台。研究以重庆市为例,对高校校园手机报进行了系统对比,分析了高校校园手机报的栏目内容设置情况,在总结已有校园手机报特点的基础上,根据大学生的实际情况提出了一个较为完整的校园手机报栏目内容规划流程图,为校园手机报的内容规划提供了一个实际参考的标准。

With the rapid development of informatization in Colleges and universities and the improvement of mobile phone network, campus mobile phone penetration rate increases and gradually develops into a new platform of ide- ological education of college students. In this paper, Chongqing city is taken as an example to make a comparative study of campus mobile phone newspaper, analysis of campus mobile phone newspaper column content settings is made, based on summarizing existing campus mobile phone newspaper characteristics; according to the actual sit uation of college students a complete campus mohile phone newspaper column content programming flow chart is presented, providing a the practical reference for campus mobile phone newspaper content planning.