摘要
依托计算机和网络技术搭建模拟实战平台,利用企业经营模拟实战软件模拟企业经营环境。在此环境中,学生可以扮演企业决策者,以模拟企业赢得利润为目标,进行市场分析、成本计算,拟定战略规划、经营策略,从而培养学生知识获取能力、实践操作能力和应用能力,并激发学生的创新意识。在分析经营模拟实战软件创新作用的基础上,进一步探讨了模拟实战考核的评价体系,以求改进经管类专业教学方法并为后续研究提供参考。
On the platform established by computers and networks, economics ＆ management simulation practice software makes it possible for students to act as enterprise deciders by simulating business environment. In order to make profit for the simulated enterprise, students should practice analyzing market, calculating costs, and making strategic plans and business strategies, which focuses on the training of students＇ abilities in acquiring information, in practical operation and in actual application. Based on the analysis of the innovative function of economics ＆ management simulation practice software, this paper further explored the evaluation system of economics ＆ management simulative practice in order to improve the teaching of economics ＆ management and provide reference for further research in economics ＆ management related field.
出处
《实验室研究与探索》
CAS
北大核心
2013年第6期220-222,238,共4页
Research and Exploration In Laboratory
关键词
经营策略
创新意识
评价体系
business strategy
sense of innovation
evaluation system
