生产控制与市场决策一体化的PUSH/PULL混合优化问题

Optimal Hybrid Push/Pull Control Strategies with Integration of Production Control and Marketing Decisions

文献 [1～ 3]提出了运用马尔可夫决策模型研究了生产控制中的 PU SH/ PUL L混合问题。本文通过在模型中引入市场需求与价格决策变量 ,研究在生产控制与市场决策一体化条件下 ,即以总收益为决策目标的最优 PUSH/ PUL L混合策略问题。

The optimal combination of MRP and JIT was studied by means of Markov decision process model in papers [1～3]. This paper proposed the optimal hybrid push/pull control strategies with integration of production control and marketing decision, i.e. optimizes the hybrid push/pull control strategies under the decision objectives of a firm's total revenue given relative marketing decisions.