现代市场营销中传统推销方式的再运用

The reuse of the Traditional Marketing Method in Modern Marketing

市场营销是企业生存和发展的重要手段 ,然而传统推销法在现代营销中仍起着重要的作用。本文根据推销工作的要求 ,概括地阐述了在现代市场营销中传统推销方法的再应用。

Marketing principles and practices are of improtance for business firms to survive and to achieve growth.However,traditional sales techniques and promotion methods are fundamental part of marketing and still play very important role in morden marketing.This article intends to discuss the use of traditional salesmanship and techniques based on everyday sales work requirements in the morden marketing.