企业竞争情报社会网络共享机制研究

Research on the Social Network Sharing Mechanism of Enterprise Competitive Intelligence

竞争情报活动本质上是一个由不同角色和行为主体构成的复杂技术系统,基于人际关系的社会网络体系在竞争情报工作中具有十分重要的作用。文章通过追溯竞争情报社会网络共享的理论基础,分析了竞争情报社会网络共享的动因,构建了竞争情报的社会网络共享模型,提出了竞争情报社会网络共享模式。

Competitive intelligence activities are essentially a complex technology system composed of different roles and be havioral agents, the social network system based on interpersonal relationships plays a very important role in competitive intelligence work. By tracing the theoretical basis of social network sharing of competitive intelligence, this paper analyzes its motivation, con structs a social network sharing model of competitive intelligence, and proposes its sharing mode.