中国传统动画的兴衰

The Rise and Fall of the Chinese Traditional Animation

动漫产业是继IT之后的又一朝阳产业。我国是较早生产动画片的国家之一,曾经一度辉煌过,并受到国外专家的关注。近十年中国动画却停滞不前,国内巨大的动漫市场被国外占据,特别是日本和美国冲击很大,甚至一些国家制作以中国传统文化为题材的动画片,在艺术表现形式上也与中国的传统动画相似。中国动漫面临着巨大的挑战。如何获得更好的发展,抢回国内市场,同时走向世界,探寻一条适合中国动漫发展的道路是亟待解决的问题。

Along with the prosperity and development of Chinese economy,cultural field has also made great prosperity and improvement.Animation industry is the most promising sunrise industry after IT.China is one of the earlier countries in making animated cartoons,which had once been brilliant,and received attention by foreign experts.However,Chinese animation industry has remained stagnant in the last ten years.The huge domestic animation market is occupied by foreign countries;especially Japan and the United States bring very big impact.Even some countries which make cartoons on the subject of Chinese traditional culture,have similar forms of artistic expression with Chinese traditional animation.Chinese animation is facing the huge challenge.How to get better development,snatch back the domestic market to the world at the same time,find a way for the development of Chinese animation is now a problem to be solved urgently.