探析服装展示中意境营造的设计方法

Exploring and Analysing the Design Method of Forming Artistic Conception in Apparel Exhibiting

在这个"速食"时代中,人们不停地追逐着新鲜与刺激,设计的形式也日新月异,以展卖为主的服装展示空间用怎样的设计才能留住人心呢?最好的答案就是情感设计。文章探讨了服装展示空间设计中能够引发情感的设计即"意境"设计。从该设计的重要性及选取来源入手,从制造与欣赏两个层面,结合丰富的案例,用文学化的语言探讨了服装展示设计中意境设计的设计方法,为服装展示设计从展示设计走向情感设计提供参考。

In this ＂fast food＂ age, people kept chasing fresh and exciting things. How can design that makes entity clothing stores keep people＇s minds？ The best answer is emotional design. This article discusses clothing store design that triggers feelings ＂Artistic Conception＂ design. Starting form the importance of design and selection of sources, from the two levels of manufacture and enjoy, combining a wealth of case, this paper uses literary language to explore the artistic conception of clothing design, to provide reference for the clothing store design from the display design to the emotional design.