安徽省国际旅游服务贸易竞争力评估研究——基于灰色多层次评估模型的视角

Competitiveness of International Tourism Service Trade in Anhui Province:An Evaluation Based on Gray Multi-level Analysis

通过对安徽省国际旅游服务贸易竞争力指标的测评,运用灰色多层次分析方法对江西、江苏、北京、安徽等九省的竞争力指标进行综合评价,考察目前安徽省国际旅游服务贸易的竞争潜力和竞争实力。安徽省内旅游需求变得日益复杂,相关及辅助产业不断发展,旅游生产要素逐步提升,企业制度的转变为旅游企业带来活力,企业国际竞争力的提高等显示了各因素之间的良性运转和相互作用,使得国际旅游服务贸易具有良好的发展态势。

Employing the evaluation indexes for the competitiveness of international tourism service trade and the gray multi-level analysis method, this paper evaluates the competitiveness of Anhui Province in comparison with Jiangxi, Jiangsu, Beijing and other provinces. The evaluation shows that the inner demand of tourism in Anhui is becoming ever-increasingly complex, pertinent and auxiliary industries are developing rapidly, and all the productive factors are being upgraded. Moreover, the change of enterprise mechanism has brought vitality to tourism entities, the international competitiveness of enterprises is becoming stronger, all the factors in the tourism sector are interacting with each other in a favorable way, and the international tourism service trade in the province is expecting a good momentum.