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认知论视角下的商务语境英语表达策略与模式研究 被引量:1

Research on the Expression Strategies and Models of English in Business Context from the Perspective of Cognitive Theory
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摘要 本文从科学的认知论出发以关联理论为框架,站在商务语境这一特殊视角,通过典型实用的商务语料案例,对特殊用途英语的表达策略模式做了具象的阐释和探讨,对完善应用语言学学科建设和推进中外国际商务交流的发展都有一定的实用参考价值和针对性。 With scientific cognitive theory as the starting point and relevance theory as the framework, from the specific per- spective of business context, a concrete interpretation and explo- ration on the expression strategies and models of English for spe- cial purposes is made with typical and practical cases of business English corpus. It is of certain practical references and direction- al significance to the improvement of the construction of applied linguistics and the development of China-foreign iniernational business exchanges.
作者 刘璐
出处 《科教文汇》 2013年第29期97-97,99,共2页 Journal of Science and Education
关键词 认知论 商务语境 表达策略与模式 cognitive theory business context expression strategy and model
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参考文献4

  • 1Irving,K.J.Communication in Context:Intercultural Communication Skills for ESL Students[M].New Jersey:Prentice——Hall,1992.
  • 2Watkins.Breakthrough Business Negotiation[M].San Franeiso: Jossey- Bass,2002.
  • 3赵霞.谈判者特征如何影响谈判结果[J].北大商业评论,2004,(6):144-144.
  • 4国际商务桥网商务谈判讲座参考阅读资料[EB/OL].http://www.ibb.cn/ibb-research/negotiation/negolectures.htm.

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