我国政务微博发展的困境解析

The Plight of Development of Government Micro-Blog of China

微博既是一个信息分享和社交活动的平台,同时也是公众参与的重要手段。政务微博作为政府与公众对话沟通的新平台,呈现出了快速发展的态势,但发展的困境依然存在。因此准确定位政务微博,及时发布政务信息,完善制度建设,提升网络沟通技巧,是引导政务微博健康发展的关键。

Micro-blog as an information sharing and social networking platform,it is also a main force of political participation.Gov- ernment micro-blog as the government and people of the new platform of dialogue and communication,showing a trend of rapid de- velopment.But at the same time,the predicament of development still exists.Clear micre-blog positioning,release information in time, perfect the system construction,enhance the network communication skills,it is the key to guide the healthy development of the government micro-biog.