摘要
由郭庆光教授著写,中国人民大学出版社出版的《传播学教程》(第二版)中的几个观点——信号与其表示的对象事物之间具有自然的因果性、美国之音是公营媒体、分众理论在实证研究中很难完全证实、传媒的"议程设置"对知识水准高的人影响较小,存在值得商榷之处。
There are debatable in the several perspectives in Communication Course(second edition) by Professor Guo Qingguang and published by the Renmin University of China Publishing House: the causality of nature exists between the signal and its representation of the object, Voice of America is a public media, the theory of fragmented mass audience in empirical research is difficult to completely confirmed, the "agenda setting" of the media for people with high level of knowledge is less affected.
出处
《云梦学刊》
2013年第5期127-128,共2页
Journal of Yunmeng
关键词
《传播学教程》
议程设置
商榷
communication course
agenda setting
discussion