网站评价指标体系与评价方法研究

Study On Site Evaluation Index System And Evaluation Method

随着互联网应用的深入发展,中国网站的数量越来越多,网站评价成为网络环境下信息服务人员一项有价值的工作,如何科学合理地评价这些网站成为上网者和网站方共同关心的问题.该研究选择外部评价作为评价手段,从终端用户的真实体验出发,建立了一套完整、科学的网站评价指标,以中央广播电视大学网站为实例,推出运用Alexa网站和BlackWidow软件测试网站的相关指标的评价方法.参照该评价指标和评价方法,可以及时发现网站建设中存在的不足,针对性地改进网站建设,以利于人们高效、准确地从网上获取所需要的信息,也可为网站建设提供一种思路.

With the further development of Internet applications, the number of Chinese websites is increasing, and website evaluation becomes valuable for the information service personnel under the network environment. How to scientifically evaluate these sites becomes a common concern to internet users and websites. The study of external evaluation as a means of evaluation, starting from the end user experience, has established a set of complete, scientific evaluation index, which, taking the website of Central Radio and TV University as an example, introduces relevant evaluation methods by using Alexa and BlackWidow index of software test site. With reference to the evaluation index and evaluation method, it can timely find the shortcomings of the website construction, to improve the website construction, to help people to obtain information that is required from the internet accurately and efficiently. It can also provide an idea for the website construction.