地方特色文化创意化路径研究——以江西为个案

Study of Creative Path of Local Characteristic Culture——Taking Jiangxi as a Case

打造江西的文化品牌必须重视江西历史文化名人的创意开发,其创意化可以遵循如此路径:其一,就江西区域历史文化名人的影响力做出调查。其二,对相关历史文化名人在文学、绘画、雕塑、音乐、影视、动漫等各门艺术作出搜集整理与创作。其三,精心选择重点打造江西区域文化的名片,有选择地规划建设历史文化名人主题公园。其四,重视新兴媒介的传播宣传作用。

to build a culture brand Jiangxi must pay attention to the creative development of Jiangxi historical and cultural celebrities. The characteristic culture creation of Jiangxi can follow this path： firstly, to make an survey of the celebrities＇ influence in Jiangxi history and culture; secondly, to collect and create historical and cultural celebrities in literature, painting, sculpture, music, film and television, animation and other art; thirdly, to select carefully the key points to make Jiangxi business card of the regional culture, and to plan and construct theme parks of the celebrities in Jiangxi history and culture; fourthly, to pay attention to the propaganda role of emerging media.