摘要
一张电影前背后有多少秘密？2012年,当中国电影票房超过170亿元,一举超过日本成为全球第二大电影市场,这一产业的参与者之广、分食者之多、融合创新之强、已经大大超出观影者的想像。
电影营销公司剧角映画创始人梁巍一副典型IT人的打扮,办公室里挂着巨大的液晶显示屏和两台苹果电脑，他自称“互联网公司”，坚决否认自己是“干电影的”，表示要跟那些“古板又保守的五六十岁中年人”划清界限。
This is a golden age for China's film industry.In 2012 China's box office made over 17 billinn yuan surpassing Japan to become the second largest film,narket in the world.This is also becoming the age of 'the little guy';As a time when genre fihns such as Lost in Thailand,So Young,and Finding Mr.Right are setting box office records,small companies focusing on film marketing,product placement,data mining and other rising film related businesses are set to rewrite the future of China's film industry.When Kodak first introduced its Super-8 fihn it warned that the youth of the day wonld change the face of the film industry.It seems that nowadays this same warning can apply to China's film industry.
出处
《中国企业家》
2013年第20期72-75,15,共4页
China Entrepreneur
