物流外包的道德风险分析

Analysis of Moral Risk of Logistics Outsourcing

基于物流外包行为的交易频率,构建了一次性物流外包和重复性物流外包的道德风险演化博弈模型,分析了企业信誉和诚信交易的影响因素,指出物流外包活动中,合作双方是否诚信取决于所获利益、惩罚程度、信誉差异、交易机率以及交易次数,并说明了研究结论的现实意义。

In this paper, in view of the frequency of the logistics outsourcing businesses, we established the moral risk evolution game model for one-off logistics outsourcing and repeated logistics outsourcing, analyzed the factors influence enterprise reputation and honest trade, and pointed oi^t that honest cooperation of the two parties in logistics outsourcing relied largely on the benefit generated, penalty level, reputation difference, transaction probability and number of transaction.