6Aristotle. The complete works of Aristotle, The revisited Oxford translation[ C]. J. Barnes (ed.). Princeton: Princeton University Press, 1984.
7J. Multimodal transcription Baldry, A. , & Thilbauh, P. toolkit and coursebook[ M]. and text analysis: A multimedia London : Equinox, 2006.
8Forceville, C. Pictorial metaphor in advertising [ M ]. London/New York : Routeledge, 1996.
9Forceville, C. Non-verbal and multimodal metaphor in a cognitivist framework : agendas for research[ A]. In G. Kristiansen, M. Achard, R. Dirven, & F. R. de Mendoza Ibanez (Eds.), Cognitive linguistics: Current applications and future perspectives [ C ]. Berlin/New York : Mouton de Gruyter, 2006, 379 - 402.
10Gibbs, R. W. , & Colston, H. The congnitve psychological reality of image schemas and their transformations[J].Cognitive Linguistics, 1995, (6) : 347 - 378.