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民办与公办高校学生消费观念调查

Private and Public University Students' Consumer Attitudes Investigation
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摘要 民办高校大学生的家庭状况普遍较好,使得他们的消费观念和理财观念与公办高校的学生存在很大的差别,由此孕育了不同的消费心理和消费行为。为比较民办高校与公办高校学生消费观念的差异,引导和教育大学生树立正确的消费观念,树立勤俭节约、科学合理的消费意识,理性消费,特此开展了燕郊地区民办与公办高校大学生消费观念调查。 Private college students generally have good family situation, making their financial management concepts and consumer attitudes different from public universities students, which gave birth to the different consumer psychology and consumer behavior. To compare the private universities and public universities student consumer attitudes differences, guide and educate students to establish a correct concept of consumption, establish thrift, scientific and rational consumer awareness, rational consumption, hereby launched Yanjiao regional private and public university students' consumer atti- tudes survey.
机构地区 燕京理工学院
出处 《科教导刊》 2013年第25期246-246,253,共2页 The Guide Of Science & Education
关键词 民办高校 公办高校 消费观念 private college public college consumer attitudes
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