固网运营商流量经营策略研究

Research on Wireline Operators' Traffic-Based Operations Strategy

流量经营已经成为业务互联网化趋势下基础电信运营商的关注重点。业界一般将流量经营的焦点集中在移动互联网上,而对固网领域的探讨较少。在对流量经营内涵、特征等进行深入研究的基础上,结合运营商流量经营案例,提出固网流量经营的发展策略。

More and more telecom operators have been quick to embrace traffic-based operations. The industry and academia generally focus on the mobile internet, neglecting the wired markets. Aiming to explain the basic issues surrounding traffic-based operations on wired operators, the concept, characteristic and international operator＇s cases of the wired traffic-based operations were restudied. Finally, it was end with a series of conclusions and recommendations for wired traffic-based operations.