我国彩电业发展的问题与对策建议

On issue of the growing chinese color TV industryand countermeasure thereof

当前 ,我国彩电业竞争非常激烈 ,降价之风愈演愈烈。笔者对我国彩电企业发展中存在的问题进行分析 ,提出消除过度竞争、加强产品研发。

The price competition of the Chinese color TV industry is more and more drastic currently. This paper, based on analyzing the issue of the growing Chinese color TV industry, advances some tactics of eliminating the excessive competition, strengthening the product R&D, developing the advantage product and exploiting the international market.