岳阳市休闲旅游发展研究

On Leisure Tourism Development of Yueyang City

岳阳是国家级优秀旅游城市,但近年来旅游经济发展缓慢,存在旅游产品陈旧单一、旅游产业结构性失衡和产业链不畅通、旅游市场后劲不足等问题。因此,应针对旅游消费市场的需求,整合旅游资源、突出地方特色、创新产品、优化产品结构、加大对外宣传和加强基础设施建设,构建完整的休闲旅游产品体系,以促进岳阳市休闲旅游快速发展。

Yueyang is national excellent tourism city, while the tourism economy is developing slowly in recent years which represents serious problems such as antiquated and simplex tourism product,imbalance in industrial structure, disjointed industrial chain and deficient tourism market after effect. So according to the requirements of tourism consumption market, we should integrate tourism resource, stress local characteristic, innovate tourism product, optimize product mix, enhance the publicity, strengthen the infrastructure construction and construct a complete leisure tourism product System so as to promote the fast development of leisure tourism in Yueyang city.