微而不小 滴水藏海 方兴未艾——近年来中国大陆微电影研究综述

Micro not Small; Dripping Possession of the Sea; Ascendant——China Mainland Micro Film Research in Recent Years

基于对CNKI中国知识资源总库的微电影相关学术文献进行检索整理,综述了微电影的研究现状,近年来中国大陆微电影的研究大致包括传播学、营销学、广告学、电影学、政治学、社会学、心理学等学科领域,未来研究方向应进一步融合管理、社会环境、思想政治教育等因素深入探讨。

Based on the CNKI China Knowledge Network of micro-film related academic literature retrieval collate, review research status of micro-film, micro film in China's Mainland in recent years, studies generally include communications, marketing, advertising, film studies, political science, sociology, psychology and other disciplines, future research should be directed to the further integration of management, social environment, ideological and political education and other factors in depth.