摘要
白酒是我国优秀传统工业,在人们日常消费中占有重要地位,然而,人们对白酒产品以及白酒行业多有垢病,笔者认为,白酒行业的信息不对称是造成行业误解的主要原因之一,列举了信息不对称引发的误解及真相,分析了信息不对称产生的原因,并提出科学普及白酒知识的途径。
Liquor is China's traditional industries, plays an important role in people's daily consumption, however, there has been much criticized for liquor products, liquor industry, the liquor industry, information asymmetry is one of the main causes of industry misunderstood, this article lists the misunderstanding and truth caused by asymmetric information, analyzes the reasons information asymmetry, and puts forward the means of science popularization of wine knowledge.
出处
《酿酒》
CAS
2013年第6期8-10,共3页
Liquor Making
关键词
信息不对称
白酒知识
科学普及
Information Asymmetry
Liquor knowledge
popularization of scientific knowledge