国际滑雪旅游业发展模式研究

Development Model of International Ski Tourism

目前滑雪旅游业已成为国际上80多个山地资源丰富国家的重要旅游产业,并形成了完整的产业链条。国际滑雪旅游产业的发展经历了以运动为主、旅游为辅的初始阶段,运动、旅游融合的发展阶段,扩张阶段和多样化升级发展阶段。世界滑雪胜地主要集中在欧洲、北美与以日本、韩国、中国为主的东亚地区。在系统归纳法国、瑞士、意大利、美国、加拿大和韩国等滑雪旅游业发达国家的典型发展模式的基础上,针对我国滑雪旅游业发展中存在的问题,提出了促进其可持续发展的建议。

At Present, skiing tourism has become an important industry in 80 countries with rich mountain resources and forms whole industrial chains. The development of international skiing tourism can be divided into four steps： initial stage in which sports is dominating role and tourism is assistant function, developing stage with a integrating of sports and tourism, expanding stage and diversified upgrading stage. The world-wide skiing resorts are mainly located in Europe, North America, and East Asia, where Japan, South Korea and China are the primary areas. This paper put forward suggestions on sustainable development of skiing tourism in China based on learning typical develop patterns of France, Switzerland, Italy, America, Canada and North Korea, which have well-developed skiing tourism.