产品语意学在高校校园环境设施设计中的应用

Application of Product Semantics to the Environment Facilities Design in University Campus

目前我国有的高校校园环境设施存在雷同现象,不能反映学校的特色、精神和文化,不能满足高校发展的需要。以产品语意学理论为研究基础,结合高校环境特点总结出了高校校园环境设施语意的影响因素,并在此基础上,从隐喻修辞的角度总结出了高校校园环境设施语意的表现方法。在研究过程中,结合石家庄铁道大学校园环境设施设计实例,对提出的理论和方法进行检验和补充,明确了产品语意学在体现高校校园环境设施的精神功能和文化内涵方面的应用价值。

At present, the phenomenon of duplication of campus environment and facility is ubiqui- tous in universities, while the characteristics, spirit and culture of universities cannot be fully shown which would be not good for the development of universities. Based on product semantics theory, the influence factors of campus environment and facility semantics of university were summarized combing the campus environment of university, moreover, the expressive methods of campus environment and facility semantics were concluded from the perspective of metaphor. During the process of research, the theory and methods proposed by the authors were tested and complemented taking the design of campus environment and facility of Shijiazhuang Tiedao University as an example and the application value of production semantics in embodying the spiritual function and culture connotation of the cam- pus environment and facility of university was specified.