幼儿期儿童食品包装的感性体验设计研究

Emotional Experience Design of Children's Food Packaging in Childhood

从心理学角度分析了感性体验在食品设计中的作用,并结合幼儿期儿童的认知心理和消费心理,从多个角度探讨了感性认识在儿童食品包装设计中的影响和表现,论述了幼儿期儿童食品包装设计中感性体验设计的价值,进而分析了如何运用设计手段表现和开发幼儿食品包装的感性魅力,在此基础上,提出了幼儿期儿童食品包装的感性体验设计要点,以及通过包装设计给予儿童身心启迪的重要性。

It analyzed the role of emotional experience in food in design from the point of view of psychology.Combined with the cognitive psychology and consumer psychology of children in early childhood, it discussed the influence and performance of perceptual in children＇ s food packaging design from various angles, and the value emotional experience design in children ＇ s food packaging design, further analyzed how to express and develop the emotional charm by means of design. Based on it, it proposed the emotional experience design points of children＇ s food packaging, as well as the importance of the packaging design to give children body and mind of enlightenment.