福建省“十二五”体育旅游发展新思路——基于体育旅游资源分析

New Thinking on the Development of Fujian Provincial Sports Tourism in the Twelfth Five-year Plan Period:Based on the Analysis of Sports Tourism Resources

体育旅游是体育服务业中具有发展潜力的部分。通过分析福建省大型体育场馆、大型体育赛事、体育旅游项目及其人力和网络等资源特点,提出"十二五"期间福建省围绕旅游发展总规划,依托体育旅游资源,重点发展体育与休闲活动有机结合的特色旅游,提升体育旅游服务品质,促进福建省体育产业与旅游产业有效融合等体育旅游发展新思路。

Sports tourism is the potential part of sports service industry. Through analyzing the resources of the large sports venues of Fujian province, large sports games, sports tourism projects and its human and network resources, etc., the total planning is put forward. During the period of ＂12th＇s Five-year plan＂ in Fujian province, sports tourism development should be closely related with the provincial tourism development. It should go with the sports tourism resources with the emphasis on the development of special tourism combined with sports and leisure activities. It should improve the quality service in sports tourism so that the effective integration of sports industry and tourism industry can be promoted in Fujian province