SWOT法分析安徽省“农超对接”发展路径

Analyzing the Development Path of“Agriculture-Supermarket Docking” in Anhui Province Based on SWOT

随着我国农业产业化水平不断提高,市场对于农产品生产销售模式也提出了更高的要求。"农超对接"凭借其自身高效、安全、卫生、质优和廉价的特点,正在快速转变着我国传统的农产品销售模式。本文对安徽省"农超对接"发展进行了SWOT定量分析,指出了其发展的优势、劣势、机会和威胁,提出了相应的深入发展路径,以期促进安徽"农超对接"又好又快发展。

With the level of agricultural industrialization in China continually improving, the market for production and sales mode of agricultural products also put forward higher requirements. ＂Agriculture --Supermarket Docking＂ with its own efficient, safe, healthy, high quality and inexpensive features also are rapidly changing the traditional sales mode of agricultural products. In order to promote the development of ＂Agriculture--Supermarket Docking＂ in Anhui Province, this article quantitatively analyzes the development based on SWOT, point out its advantages, weaknesses, opportunities and threats, and propose the corresponding in--depth development path.