幂函数需求模式下具有公平偏好的供应链协调

Channel coordination with fairness concerns under power-form demand

本文基于文献提出的协调框架,研究了幂函数需求形式下具有公平偏好的供应链的协调问题.我们的研究发现当只有零售商具有公平偏好时,供应商通过设计简单的批发价格合同就可以协调供应链.与线性函数需求模式下的研究以及指数函数需求模式下的研究相比较,我们的研究发现在幂函数需求模式下,具有公平偏好的供应链更容易达到协调.更进一步,我们获得协调的显式解.

In this paper we investigate the effect of fairness concerns on channel coordination under a power-form demand function building on the framework introduced by literature. Similar to the findings in literature, we show that the supplier can design a simple wholesale price contract to coordinate a two-echelon supply chain when only the retailer is fair-minded. In comparison to the results developed by literature with a linear demand function and by literature with an exponential demand function, we find that coordination can be achieved easier for a supply chain with fairness concern under a power-form demand function. Moreover, we develop the coordination solution with a close form.