中国通俗文学与大众文化:台湾通俗文学研究

Traveling Literature and Trip of Literature Type：To Debate the Travel Writing and Tourism Effects with Eileen Chang

21世纪的旅行形态日趋多元化，在众多的上海旅游中，其中有一类是以“张爱玲”作为关键词来安排旅行景点并写下旅游感悟的。依据JohnUrry的旅游研究看来，这一类几乎接近于朝圣的旅游类型，具备了观光凝视的综合特质以及主观性与幻觉性特点，这一个由张爱玲迷们组成的、可称为“朝圣之旅”的观光行为，甚至可以跨越官方与商业操作，以民间的、小众的力量自行生产“观光景点”。因此可以说，文学作家的影响力足以跨越文学领域引发观光效应。

The travel pattern in the 21th century changes toward diversification. In numerous Shanghai tours, there is a type that uses Eileen Chang as a keyword to arrange tourist spots. In the meantime, traveler would write down the thoughts and feelings from trip. According to John Urry＇s tourism research, using keywords to arrange tourist spots has the peculiarity of tourist gaze. Also, the tourists have subjective and fantastic feelings in their trip. Therefore, it could be called the sightseeing behavior of pilgrimage. The fans of Eileen Chang constitute this kind of travel to pay homage to the writer. Those scenic spots would cross over authorities and business operations and constitute a ＂minority group＂. However, the essay holds literary authors not only influence literature but also tourism effects.