网际行为模式对传播媒介的影响

Study on the Behavior Mode of Influence on the Media

网络在方便了人们交往的同时也颠覆了人们的传统行为模式,打破了传统媒介的生态环境和话语格局,催生出适合扩大传播和交流的更新颖、更实用的模式和平台,并不断地影响渗透各种传播媒介,推动其改观和发展,促使它们走向融合共生的道路。

The networks not only facilitate communication but also subvert the traditional behaviour patterns, breaking the pattern of ecological environment of traditional media and discourse, creating innovative and practical models and platforms more suitable for expansion of the dissemination and exchange,and constantly penetrating in all media so as to promote improvement and development, and prompt them to the road to fusion symbiosis.