1Higgins,E.T. Beyond pleasure and pain [l]. American Psychologist, 1997,52 (12):1280- 1300.
2Higgins E T, Friedman R S, Harl ow R E,et al.Achievement orientations from subjective histories of success: Promotion pride versus prevention pride [J]. European Journal of Social Psychology, 2001,31 (1) : 3 - 23.
3Spiegel,S.and H. Grant-Pillow,et al. How regulatory fit enhances motiva- tional strength during goal pursuit[J]. European Journal of Social Psychology, 2004,34:39-54.
4Avnet,T.and E.T.Higgins.How regu- latory fit affects value in consumer choieces and opinions[J]. Journal of Mar- keting research, 2006,43 : 1 - 10.
5Haddad, H. and P. Delhomme. Persuading young car drivers to take part in a driving skills test:The influence of regulatory fit on informational-assess- ment value and persuasion[J].Trans- portation Research Part, 2006,9: 399-411.