摘要
语言经济学理论运用于语言研究具有很强的指导意义。从语言经济学的视角,探讨了语言经济学的主要理论,分析了商务英语市场需求及商务英语教育和人才培养的现状,从四个方面在语言经济学理论的指导下对BSP课程重构进行的探索,以期为商务英语教学改革提供可参考的现实依据。
Abstract ：The theoretical methods in economics of language can be applied to language study andhave strong guidance significance. In the perspective of the economies of languages ,this paper discusses the main theories of the economics of language and themarket re- quirement of the business English and the present situation of BSP teaching, aims to explore the BSP course＇ s rebuilt from four aspects in order to makes a reference for the reform of business English teaching.
出处
《河北联合大学学报（社会科学版）》
2014年第1期94-96,共3页
Journal of Hebei Polytechnic University:Social Science Edition
基金
2013年度河北省社会科学发展研究课题:河北省本科院校英语专业EBP教育的发展及对策研究课题编号:201304065
关键词
语言经济学
商务英语
人力资本
费用一效益
economics of language
business English
human capital
cost-benefit
