社会背景差异与“小沈阳现象”的传播研究——来自山西大同的调查分析

Differences in Social Background and Research of Dissemination the“Xiao Shenyang Phenomenon”——Findings from Datong,Shanxi

依据在大同市五个有着显著社会背景差异的人群调查,对"小沈阳现象"的传播情况进行研究,结果发现在社会大众分化的条件下,不同社会背景的人群在获知和后续关注"小沈阳"相关消息的认识方式与认知度、小沈阳现象本身的看法上、小沈阳表演自身的认可性和这一现象对中国本土民间文化的影响方面存在明显差异。

Aeeoding to the investigation of five groups of people who are from remarkably different social backgrounds, this paper studies the spread of ＂Xiao Shenyang phenomenon＂. The results show that people from different backgrounds have different ideas on the news, the phenomenon itseff, Xiao Shenyang＇s performance and the influence of this phenomenon in Chinese folk euhure.