旅游演艺场域中非物质文化遗产的文化再生产——以《张家界·魅力湘西》为例

Cultural Reproduction of Nonphysical Cultural Heritage in Tourism Performing Art Field—— A Case Study of Zhangjiajie Charming Western Hunan

在当今文化与旅游融合的背景下,以布迪厄的文化再生产理论为指导,对《张家界·魅力湘西》进行个案考察,研究认为市场、政府、专家学者、非遗传承人与地方民众等文化主体共同建构了旅游演艺场域,并在市场主导和支配下实现了非物质文化遗产的文化再生产。旅游演艺场域中非物质文化遗产再生产的价值主要是传播非物质文化遗产,激发非遗传承人、当地民众和整个社会保护和传承非物质文化遗产自觉意识的形成。

In the context of today＇s integration of culture and travelling, taking Bourdieu＇s theory about cultural reproduction as guidance, this paper makes a case study of Zhangjiajie Charming Western Hunan. The research concludes that tile cuhure subjects such as market, government, spt,cialists, spreaders and local people have constructed the tourism pertorming art field and realized the cultural reproduction of nonphysical cultural heritage under the guidance and dominance of market. The value of cultural reproduction of nonphysical cultural heritage in the tourism performing art field mainly are spreading nonphysical cultural heritage and arousing the spreaders＇, local people＇s and the whole society＇s awareness of protecting and carrying forard nonphysical cultural heritage.